My Coverage

Modified on: Wed, 30 Nov, 2022 at 6:00 PM

If you want to see recent news items we’ve collected for you, My Coverage is where you’ll find them.

  1. Click on News
  2. Then on My Coverage

My Coverage tool bar

The news search results page will display. Let’s break down this page, starting on the left.

The My Coverage Searches Panel

The top left panel displays several system default Saved Searches as well as any user-created Saved Searches. The default Saved Searches we have included for you include a Today, Last 7 Days, and Last 30 Days search allowing you to easily access your most recent coverage from each date range. User-created Saved Searches are those created by you or any of your colleagues or team member who have access to the same Cision account and data group (if data groups are part of your account). 

  1. The default Today, Last 7 Days, and Last 30 Days searches will appear first in the My Coverage panel. Select one of these searches to see recent coverage from any of these specified date ranges.
  2. Below the default searches, you’ll find any user-created Saved Searches. User-created searches include any created searches created by you and any other colleagues or teams who have access to the same Cision account and data group in which you are working. 
  3. When you click on a Saved Search, you will see the news associated with it in the middle panel of the screen.
  4.  If it’s a Saved Search created with your username, you’ll see a trash can and pencil icon next to the name. The trash can icon will let you delete the Saved Search. The pencil icon will let you edit some of the search attributes such as the name, email recipients, and forward duration. You cannot edit the search criteria. Only Searches created under your username can be deleted or edited. Click here to learn more about How to Save a Search and modify its criteria.
  5. The email alert tag will show next to any search that is being used as a source for email alerts of coverage to specific email addresses.  Click here to learn more about automated email alerts.
  6. The window containing your My Coverage Saved Searches can be resized allowing you to see more Saved Searches at a time by enlarging the window or see more Filter choices by making the window smaller.

My Coverage Searches

The Filters Panel

  1. Below the My Coverage Searches panel, you’ll find the filters. Filters will help you zero in on a specific set of news by making selections from various filters.
  2. Since there are quite a lot of Filter options available, the My Coverage Saved Searches panel above the Filter panel can be resized enabling you to see more Filters at a time if you prefer.

filter my coverage

To apply filters,

  1. Click on the name of the Filter with which you want to work.
  2. Select your desired choices by checking them. A dialog box will appear letting you know how many choices you selected. Repeat steps 1 and 2 to apply additional filters.
  3. You can remove the filter by clicking the ‘Clear filters’ link in the dialog box.

apply filters

Filter Descriptions:

  • Date: Date range for coverage you want to see. NOTE: If you have selected any of the default Saved Searches (Today, Last 7 Days, Last 30 Days), you will notice that Start Dates preceding those specified date ranges have been disabled. Example: If you select the Last 7 Days search on January 9, 2019, and then use the Date filter to change the Start Date, you will find dates prior to January 2, 2019 are disabled. If you need to find coverage further back than the date range allows, you will need to either use another existing search in the My Coverage Saved Searches panel or create a new Search
  • Media Type: Very specific breakdown of all types of publications available in the system
  • Medium: Online, Broadcast, Magazine, Newspaper or Other coverage
  • Social Network: Social media channels contributing to coverage
  • Outlet: Outlets by which the clips and articles in the result set were published
  • DMA: Designated Market Areas or Coverage Areas for each publication included in result set.
  • Country: Countries from which coverage comes
  • Tone: Positive, Negative,  or Neutral categories indicating the overall tone of the articles
  • Smart Tags- If this feature is enabled it will show your news as Brief, Feature or Mention.  To learn more about Smart Tags, click here.
  • Origin: Social Media, News,  or Blog categories of coverage
  • Tags: Any tags you have manually applied
  • Company: Company Analytics Categories created during account set up that are driving your Company Mindshare Charts. These categories will likely be your organization name and competitors for which you are monitoring.
  • Product: This Filter is part of the Advanced Analytics package. Product Analytics Categories are created during your account set up to reflect the name of the products for which you are monitoring. 
  • Mention: This Filter is part of the Advanced Analytics package. Mention Analytics Categories are created during your account set up to reflect the name of the specific campaigns for which you are monitoring. 
  • Spokespeople: This Filter is part of the Advanced Analytics package. Spokespeople Analytics Categories are created during your account set up to reflect the name of the spokespeople for which you are monitoring. 

The Clip Results Panel

In the center of the My Coverage page, you’ll see the result set of coverage related to the Saved Search that is selected. Within this window, you have the ability to work with the clips, report on the clips, and change the view you are using to examine the clips. 

Updated News REsults panel

  1. The profile view is the default view that shows you your news results using two panes. In the middle pane, you will see a summary of your news results. In the right-hand pane, you will find more in-depth details about each clip.
  2. The grid view will show you data about each clip in a column like Excel view.
  3. The bottom will let you toggle between pages of coverage
  4. Use the check boxes to select the coverage that you want to work with or report on. Select individual news clips by clicking the checkbox to the left of each item or select all of them by clicking the top checkbox. Checking any or all news items will activate the Options toolbar.
  5. The Options toolbar will enable you to generate a variety of reports about the selected news items or utilize bulk functions. Following are the options on this toolbar:

Viewing  the Contents of a Clip Using the Profile

When selecting an individual news item in the left-hand pane, (1) the data associated with the clip will display right-hand pane (2). Within this profile, you will see the Outlet where the article originated, the Media Type for the Outlet, Media Contact (by line information), Publicity Value and Tone, Tags, and if applicable: Add to Campaigns option, Custom Data Fields, Google Analytics results, Advanced Analytics, and Social Engagement Statistics.

News Profile View

Headline and Article Text in the Profile

Within the profile, the headline and text snippet (middle of the profile) will appear.  Located next to the headline and text snippet,  you will see a  pencil icon as detailed in the image below. If the pencil icon is blue, the headline or snippet can be edited. However, for content from Lexis Nexis, Twitter, and CEDROM, the pencil icon will be gray indicating that the content is not editable due to copyright requirements.

In the examples, below, the pencil option is blue indicating that headline and text snippet can be edited.

Change text icon

Data Available in the Clip Profile

Within the profile of each clip,  you will see a variety of data.  For broadcast, print, and online clips, you will see:

  1. Publicity Value– If you have chosen to track Publicity Value, you will see it listed in the profile. Click here to learn more information about Publicity Value.
  2. Reach- The reach number for broadcast and print clips will be labeled as Audience Reach while the reach number for Online clips will be labeled UVPM (Unique Visitors Per Month). Click here to learn more about how Cision calculates Unique Visitors Per Month.
  3. Tone-  The overall tone of the article as calculated by the Cision Communications Cloud. Click here to learn more about how Cision determines Tone.

News Profile Data

Add to Campaigns Option

If Campaigns are part of your Cision Communications Cloud contract, you will see the Add to Campaign button in each news item profile. Campaigns enable you to group related Influencers, Activities (Social Posts, Email Distributions, PR Web Distributions, and other communications), News Coverage, and Google Analytics Traffic into a campaign for easier management and analysis. Click here to learn more about Campaigns.

To add an individual news clip to one or more Campaigns from the profile,

  1. Click on the news item you want to add within the results panel.
  2. Click the Add to Campaign button in the news item profile pane.
  3. To find the desired campaigns to which you want to add, either scroll through the list or type the name of the campaign in the search box.
  4. Select the Campaigns to which you want to add the clip by clicking in their checkbox.
  5. Click Save

Add News Item to Campaigns

Viewing the Contents of a Clip

  • For online clips, you will have a “View Source” button to take you directly to the page on the outlet’s website where the article appeared. The snippet of text circled below will show you the first monitoring keyword mentioned in the article.  Notice that the system will also highlight any monitoring terms within the text. If you click the pencil icon next to the Text field, you will be able to edit the snippet of text that shows.

online clip

  • The entire text of print news items will show in the middle of the profile for the first 90 days and a snippet of the text thereafter. After that 90 day period, when your full text becomes a snippet, you can click on the pencil icon next to the Text field to modify the snippet that shows. Notice that your monitoring keywords will be highlighted within the text that appears (This highlighting was added for clips that entered the system after July 2). 

Print Profile

TVEyes bradcast clips

  • Social mentions will appear in profile. If a relevant comment brought the mention in rather than the mention’s content itself, the comment will appear along with the mention. If you have connected Twitter and/or Facebook accounts to your Cision Communications Cloud platform, you will see media related to the image and the ability to interact with the mention (for Twitter).


Adding Notes

You can add Notes to the new item’s profile. You can use this field to add important context for how or why the placement was achieved, significant quotes contained in the article, messages included in the article and more. Click the pencil icon to add or edit Notes. Notes are automatically included when reporting on a news item using the Clipbook report.  However, for any note that exceeds 32,000 characters, only the first 32,000 will be included in the report.


Manually Applied Tags

Below the contents of the clip ( for print, broadcast, social mentions) or link to the clip (online mentions) you will see any Tags that have been manually applied to the clip. Applying Tags manually enables you to organize coverage that requires a human eye or thoughtful consideration to determine whether the clip is applicable or not. Use the upside-down triangle icon to apply more tags to your coverage. Use the Pencil icon to edit tags.

Manually Applied Tags

 Advanced Analytics

If you have Advanced Analytics set up in your account, you will see the tone, prominence, and impact of your individual keyword mentions. Prominence and Media Impact are additional offerings in the Cision Communications Cloud system.  

  • Tone– The tone for how your keyword is specifically mentioned in the clip. This is different from the overall tone of the clip.
  • Prominence Score – This is the score achieved by on a number of factors within an article such as the position of the keyword mention(s) within the clip and frequency of the mention(s).
  • Media Impact Score – This is the prominence score times the outlet/publication tier multiplier. The multiplier is based on on the size of the publication

Click here to learn more about Prominence and Impact.

Click here to learn more about changing any of the Advanced Analytics information you see on a clip.

Advanced Analytics Profile

Smart Tag Categories

Next, if you have Smart Tags enabled in your account, you will see the type for the clip (as determined by the system) displayed.  If you would like Smart Tags turned on in your account, please reach out to your account representative.  These Smart Tags help you quickly understand the location of your mentions in the clip. Types assigned by your Cision Communications Cloud include:

  • Feature: News coverage that mentions your search term at least three times in 250 words.
  • Brief: News coverage that mentions your search term at least once in 250 words and no more than twice.
  • Mention: News coverage that mentions your search term at less than once in 250 words, for example in a 500-word article if your search term is mentioned once.

Smart Tags

Google Analytics/Adobe Analytics Traffic Results

Finally, if you have connected a Google Analytics or Adobe Analytics account to your Cision Communications Cloud, you will see related results for this clip. Click here to learn how to connect your Google Analytics or Adobe Analytics account.

For Adobe Analytics, you will see the Count of Referrals the clip made to your monitored site.

For Google Analytics, you will see the following:

  1. Sessions – The number of people who visited your website from an article link in the last 30 days.
  2. Conversions – The number of valuable actions those visitors took, ex. downloaded a white paper, watched a video, requested a demo, made an online purchase, etc.
  3. Revenue:  Revenue earned from referrals to your website from the Outlet as defined in your Google Analytics account.

GA Article results

Social Engagement Chart

If you have the Cision Communications Cloud Social Add-On Component and you are viewing the profile for an online article that has been shared on social media, you will see a Social Engagement Chart that will show share statistics for various social media channels such as Facebook, Pinterest, and Stumbleupon. Twitter social share statistics will be included in this chart if a Twitter social share mention of the online article has come in through into your My Coverage. NOTE: The platform will wait 3 days before gathering the data for and presenting this chart in the clip profile.

Social Engagement1

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